Full Portfolio
Acadia
Beverage Naming
Bottled natural spring water for international food retailer Ahold (parent of Giant Food and Stop & Shop)
Ahold Sodas
Beverage Naming
Entire line of private-label sodas for international food retailer Ahold (parent of Giant Food and Stop & Shop)
Beach St.
beverage naming
New line of hard sodas made with pure vodka, carbonated water, and fruit zest
Cheez-It Snap'd
snack food naming
A light, crispy, and curvy new Cheez-It snack product
Chobani Flip
Food and Beverage Naming
Chobani’s new yogurt line with a side-compartment you flip open to add mix-ins like toasted almonds
Cinnamon Toasters
Food and Beverage Naming
Malt-O-Meal’s accessible (read “affordable”) alternative to General Mills’ Cinnamon Toast Crunch
Clear Splash
beverage naming
Private-label line of zero-calorie, fruit-flavored sparkling water for Ahold (parent of Giant Food and Stop & Shop)
Dr. Bob
Beverage Naming
Private-label flavored cola for international food retailer Ahold (parent of Giant Food and Stop & Shop)
Dreamery
Food Line Naming
Dreyer’s decadent line of super-creamy, super-premium ice creams
Dunkin' Croissant Stuffers
Food naming
Dunkin’s new hot croissant filled with meat and cheese
Eska
Beverage Naming
Eaux Vives’s bottled water, referencing the glacial esker from which the water springs
Festingos
Snack Food Naming
House brand of tortilla chips for Ahold (parent of Giant Food and Stop & Shop)
Gustados
Snack Food Naming
House brand of nacho-cheese tortilla chips for international food retailer Ahold (parent of Giant Food and Stop & Shop)
Homelife
Private-Label F&B Naming
Private-label brand encompassing a broad range of household products for Lucky/Albertsons
Ice Break
Beverage Naming
Private-label soda for international food retailer Ahold (parent of Giant Food and Stop & Shop)
Javiva
coffee beverage naming
Peet’s new freshly brewed iced coffee beverage
Main Street
Food & Beverage Naming
Private-label line of root beer and other old-fashioned sodas for Ahold (parent of Giant Food and Stop & Shop)
McBistro
Global Food and Beverage Naming
McDonald’s upscale, customizable chicken sandwich that signaled a new menu concept
McCafé Beverages
Beverage Naming and Architecture
McDonald’s new line of coffee beverages to compete with Starbucks and Dunkin' Donuts
McDonald’s Artisan Chicken
Sandwich Naming
McDonald’s new grilled chicken sandwich featuring a seasoned fillet on a hand-crafted roll
McDonald’s Chicken Flatbreads
Food Naming
McDonald’s entry into the flatbread sandwiches arena
MiCasa
Food & Beverage Naming
Master brand of a food line catering to Latino/Hispanic consumers for Ahold (parent of Giant and Stop & Shop)
Mochidoki
Premium Food Naming
Gordon Dessert’s new line of mochi confections (premium ice cream wrapped in sticky rice dough)
Mom's Best
Food & Bev Company Naming
Naming Malt-O-Meal’s instant oatmeal turned into naming their natural cereal line and renaming the company
Muffin Tops
Food and Beverage Naming
Malt-O-Meal’s cereal combining the flavor of blueberries with the taste of fresh-baked muffins
Nature’s Promise
Food & Beverage Naming
Umbrella brand name for line of 500+ natural/organic products for Ahold (parent of Giant Food and Stop & Shop)
Oasis
nutritional bar naming
Line of nutrition and energy bars from Balance/Kraft
Omento
animal feed company naming
Natural horse feed provider that uses locally and sustainably sourced ingredients and next generation science
Pepsi Blue
soft drink naming
Pepsi's iconic berry blue carbonated soft drink
Plenish
Food & Beverage Naming
Pioneer’s heart-healthy soybean oil
Popchips
snack food naming
The original healthier, lighter potato chip snacks
Protella
Food Brand Domain
Domain name for Protella, a brand that produces specialized chocolate-based products in its different forms
Pureau
Food & Beverage Naming
First Quality Enterprise’s bottled water that undergoes a 10-step purification process
Quist
soft drink naming
Private-label lemon-lime soda for international food retailer Ahold (parent of Giant Food and Stop & Shop)
Rally
Food & Beverage Naming
Private-label cola for international food retailer Ahold (parent of Giant Food and Stop & Shop)
Ramp
Food & Beverage Naming
Private-label high-energy soda for international food retailer Ahold (parent of Giant Food and Stop & Shop)
Rancher’s Reserve
Food & Beverage Naming
Safeway’s top-of-the-line beef
Sam '76
Beer Naming
A lager/ale hybrid beer from Boston Beer with a focus on American sourced ingredients
Simply Good
nutritional bar naming
Family of all-natural nutritional bars from Atkins Nutritionals
Sofritas
Food & Beverage Naming
Helped Chipotle name its new meat alternative ingredient (“sofrito” is “lightly fried” in Spanish)
Spin
Beverage Naming
Private-label cola for international food retailer Ahold (parent of Giant Food and Stop & Shop)
Stampede Light
Adult Beverage Naming
The first government-approved beer with added B-vitamins
Starbucks Refreshers
Food & Beverage Naming
Starbucks’ new line of sparkling energy-boosting beverages
Sterling
Beverage Naming
Private-label ginger ale and club soda for international food retailer Ahold (parent of Giant Food and Stop & Shop)
SunPop
Food & Beverage Naming
Line of fruit-flavored sodas for international food retailer Ahold (parent of Giant Food and Stop & Shop)
Sunrise Valley
food and beverage naming
Line of frozen juice concentrates for international food retailer Ahold (parent of Giant Food and Stop & Shop)
Zazz
soft drink Naming
Private-label line of flavored seltzers for international food retailer Ahold (parent of Giant Food and Stop & Shop)