Full Portfolio

Acadia

Beverage Naming

Bottled natural spring water for international food retailer Ahold (parent of Giant Food and Stop & Shop)

Ahold Sodas

Beverage Naming

Entire line of private-label sodas for international food retailer Ahold (parent of Giant Food and Stop & Shop)

Beach St.

beverage naming

New line of hard sodas made with pure vodka, carbonated water, and fruit zest

Cheez-It Snap'd

snack food naming

A light, crispy, and curvy new Cheez-It snack product

Chobani Flip

Food and Beverage Naming

Chobani’s new yogurt line with a side-compartment you flip open to add mix-ins like toasted almonds

Cinnamon Toasters

Food and Beverage Naming

Malt-O-Meal’s accessible (read “affordable”) alternative to General Mills’ Cinnamon Toast Crunch

Clear Splash

beverage naming

Private-label line of zero-calorie, fruit-flavored sparkling water for Ahold (parent of Giant Food and Stop & Shop)

Dr. Bob

Beverage Naming

Private-label flavored cola for international food retailer Ahold (parent of Giant Food and Stop & Shop)

Dreamery

Food Line Naming

Dreyer’s decadent line of super-creamy, super-premium ice creams

Dunkin' Croissant Stuffers

Food naming

Dunkin’s new hot croissant filled with meat and cheese

Eska

Beverage Naming

Eaux Vives’s bottled water, referencing the glacial esker from which the water springs

Festingos

Snack Food Naming

House brand of tortilla chips for Ahold (parent of Giant Food and Stop & Shop)

Gustados

Snack Food Naming

House brand of nacho-cheese tortilla chips for international food retailer Ahold (parent of Giant Food and Stop & Shop)

Homelife

Private-Label F&B Naming

Private-label brand encompassing a broad range of household products for Lucky/Albertsons

Ice Break

Beverage Naming

Private-label soda for international food retailer Ahold (parent of Giant Food and Stop & Shop)

Javiva

coffee beverage naming

Peet’s new freshly brewed iced coffee beverage

Main Street

Food & Beverage Naming

Private-label line of root beer and other old-fashioned sodas for Ahold (parent of Giant Food and Stop & Shop)

McBistro

Global Food and Beverage Naming

McDonald’s upscale, customizable chicken sandwich that signaled a new menu concept

McCafé Beverages

Beverage Naming and Architecture

McDonald’s new line of coffee beverages to compete with Starbucks and Dunkin' Donuts

McDonald’s Artisan Chicken

Sandwich Naming

McDonald’s new grilled chicken sandwich featuring a seasoned fillet on a hand-crafted roll

McDonald’s Chicken Flatbreads

Food Naming

McDonald’s entry into the flatbread sandwiches arena

MiCasa

Food & Beverage Naming

Master brand of a food line catering to Latino/Hispanic consumers for Ahold (parent of Giant and Stop & Shop)

Mochidoki

Premium Food Naming

Gordon Dessert’s new line of mochi confections (premium ice cream wrapped in sticky rice dough)

Mom's Best

Food & Bev Company Naming

Naming Malt-O-Meal’s instant oatmeal turned into naming their natural cereal line and renaming the company

Muffin Tops

Food and Beverage Naming

Malt-O-Meal’s cereal combining the flavor of blueberries with the taste of fresh-baked muffins

Nature’s Promise

Food & Beverage Naming

Umbrella brand name for line of 500+ natural/organic products for Ahold (parent of Giant Food and Stop & Shop)

Oasis

nutritional bar naming

Line of nutrition and energy bars from Balance/Kraft

Omento

animal feed company naming

Natural horse feed provider that uses locally and sustainably sourced ingredients and next generation science

Pepsi Blue

soft drink naming

Pepsi's iconic berry blue carbonated soft drink

Plenish

Food & Beverage Naming

Pioneer’s heart-healthy soybean oil

Popchips

snack food naming

The original healthier, lighter potato chip snacks

Protella

Food Brand Domain

Domain name for Protella, a brand that produces specialized chocolate-based products in its different forms

Pureau

Food & Beverage Naming

First Quality Enterprise’s bottled water that undergoes a 10-step purification process

Quist

soft drink naming

Private-label lemon-lime soda for international food retailer Ahold (parent of Giant Food and Stop & Shop)

Rally

Food & Beverage Naming

Private-label cola for international food retailer Ahold (parent of Giant Food and Stop & Shop)

Ramp

Food & Beverage Naming

Private-label high-energy soda for international food retailer Ahold (parent of Giant Food and Stop & Shop)

Rancher’s Reserve

Food & Beverage Naming

Safeway’s top-of-the-line beef

Sam '76

Beer Naming

A lager/ale hybrid beer from Boston Beer with a focus on American sourced ingredients

Simply Good

nutritional bar naming

Family of all-natural nutritional bars from Atkins Nutritionals

Sofritas

Food & Beverage Naming

Helped Chipotle name its new meat alternative ingredient (“sofrito” is “lightly fried” in Spanish)

Spin

Beverage Naming

Private-label cola for international food retailer Ahold (parent of Giant Food and Stop & Shop)

Stampede Light

Adult Beverage Naming

The first government-approved beer with added B-vitamins

Starbucks Refreshers

Food & Beverage Naming

Starbucks’ new line of sparkling energy-boosting beverages

Sterling

Beverage Naming

Private-label ginger ale and club soda for international food retailer Ahold (parent of Giant Food and Stop & Shop)

SunPop

Food & Beverage Naming

Line of fruit-flavored sodas for international food retailer Ahold (parent of Giant Food and Stop & Shop)

Sunrise Valley

food and beverage naming

Line of frozen juice concentrates for international food retailer Ahold (parent of Giant Food and Stop & Shop)

Zazz

soft drink Naming

Private-label line of flavored seltzers for international food retailer Ahold (parent of Giant Food and Stop & Shop)