Full Portfolio
American Red Cross
Slogan development
"Do more than cross your fingers," slogan for emergency-preparedness campaign
Asian American Civic Association
Tagline Development
Tagline covering a variety of immigrant services: "Educate. Empower. Employ."
HireRight
Tagline Development
"Intelligence to move forward," new tagline that communicates the company's thoughtfulness and accurate, actionable data
ICQ
Tagline Creation
"Everybody, Everywhere," new tagline for ICQ, the very first instant-messaging company
Ionic
Medical Device Naming and Tagline
Name and tagline—"Pure & Simple"—for the new molecular purification system from Purigen Bio
The Nature Conservancy
Tagline development
Added “on Earth” to the existing tagline to anchor it in the natural world, and give it urgency and heft
OSIsoft
Conference slogan creation
Slogan for the international annual conference for OSIsoft, industry leader in real-time data management
PSI Services
tagline development
"Testing Excellence," tagline for global testing leader PSI Services
PSI Where People Meet Potential
marketing messaging
"Where People Meet Potential," website headline for global testing leader PSI Services
Race to Nowhere
Documentary Naming and Tagline development
"Race to Nowhere: The Dark Side of America's Achievement Culture," a documentary exploring the extreme pressures faced by American schoolchildren
Securest
Name and tagline development
"Securest: Safety and comfort you can trust," name and tagline for Rhodia's flame-resistant sleepwear fabric
Spalding
Tagline development
"True to the Game," tagline for Spalding that has inspired the company for more than a decade
Ursa
Music streaming platform naming & tagline creation
"URSA: Music Extreaming," new music streaming company, platform, and service that better connects artists and fans
Work Wonders
Tagline development
Tagline for Hana, CBRE's flexible, highly configurable and brandable co-working business spaces
Zillio
Game Naming and tagline development
"Zillio: A zillion ways to play math," a math game for elementary school kids that’s as educational as it is fun