Five ways to future-proof your company name: How Brands Are Built guest post

Tips for how businesses can make sure their name will stand the test of time

How Brands Are Built podcast features Laurel Sutton 6/11/18As the world shifts to a “new normal,” How Brands Are Built—a practical and tactical blog and podcast—continues to share insightful industry perspectives for branders and companies nationwide.

This week, Catchword’s own Stevie Belchak looks forward, providing tips for how businesses can future-proof their names. Offering up five practical tips, this is an important read for any company launching or rebranding.


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