Insight Categories: Product Naming
I follow Stephen Fry on Twitter and he’s loads of fun – he loves languages and actually understand linguistics. He’s
It used to be that marketers and lawyers didn’t see eye to eye. (Ok, maybe the use of past tense
For those of you who missed it last week, there was a hilarious naming skit on 30 Rock. (You can
I love Mental Floss — Everyone should read it. They ran a fun naming piece yesterday on the origins of
As my fellow office-mates at Catchword World Headquarters will tell you, I’m always cold. Always. On any given day, I
LeapFrog just announced Zippity, the newest product in their exciting line of educational games for kids. We loved working with
These are indeed the times that try men’s souls, and yet business marches on. Last year we had the chance
We love our clients. Twice in the last month we’ve been asked by different clients to develop product names for
Catchword had tons of fun creating Leapfrog’s recent product names. It just might be possible, however, that we had even
