Insight Categories: Branding
Our newest name has just been introduced. Meet Flybridge Capital Partners. In conjunction with their announcement of a new $280...
03.17.2008
– Articles
As a naming consultant, I know coming up with new product names is hard. But still, I have to pick...
12.17.2007
– Articles
Product names can take many forms. There are fancy product names, like Blackberry. There are descriptive product names, like Raisin...
11.28.2007
– Articles
I’ve been experimenting with Pandora lately, that increasingly popular music matching website otherwise known as the “music genome project”. Pretty...
11.09.2007
– Articles
Just the other day I blogged about Chicken Poop lip moisturizer. Not more than 24 hours later I came across...
11.07.2007
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According to my bio I’m a magazine junkie with a predilection for high fashion. It’s true – I love magazines,...
11.04.2007
– Articles
Saw a commercial for this contraceptive the other night. Actually really like the name. Marketed by Berlex Labs, Yaz is...
11.02.2007
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The business across the street from my office goes by the name “Drastic Changes”. I’m torn. On the one hand,...
10.30.2007
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EachDay.com has done a great job compiling the Web 2.0 companies who use the speech bubble in their logos. Trevor...
09.07.2007
– Articles
Following my recent post about televisiphonernetting, Maria forwarded me the following blog post. It appears that Goodby and Perfect Fools...
09.07.2007
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