Insights Type: Media Coverage

Clutch spoke with Kristen Pembroke, the director of client services at the branding agency Catchword, as part of a series

Recent startups have more outlandish name and domain name combinations than ever before. These new businesses tend to reach for

Hi folks. As you may know, the beer world has fermented a fusion. AB InBev and SABMiller, the two largest

Will a beer colossus by any other name taste as sweet? For the executives preparing a merger worth over $100

This blog originally appeared on Brandchannel on 9/25/15 The past two years have seen a dramatic expansion of domain-name alternatives.

Yogi Berra may have been one of the game’s most accomplished catchers, but he was without a doubt the most

This year, Uber and Airbnb launched magazines to further connect with their passengers, drivers, and guests. The idea isn’t new—though

DONALD TRUMP — TYCOON, TV personality, and Republican front-runner — has been long preoccupied with putting his name on things.

President Obama officially reinstated Denali as the primary name for the highest peak in North America. In several Native Alaskan

One of the hardest financial decisions you’ll face when naming or renaming a company or product is whether you should