Insights Type: Articles
Over at Catchword offices this morning we are wading through various hash tags while Charlotte Gainsbourg’s Me and Jane Doe
For several years my friend Matt and I have been tossing around the idea of me coming down to talk
Catchword values creativity. In fact, we often talk about new and interesting ways to enhance our abilities and sharpen our
When it comes to product naming—at least of their Android smartphones—no one can accuse HTC of understatement. For starters, there
This item was originally published on January 26th, 2010 at Fast Company. Back in December, Racebook Marketing Concepts held a
I was born and raised in Central/Northern California. This, among other things, means I love using the word hella. As
Some brand names are forgotten as soon as they’re heard. Others are PR powerhouses. A friend called me the other
This item was originally published on January 16th, 2010 at Fast Company. In my last blog I joked that Groupon,
So I’m reading Gray’s Anatomy now. Long story. Discovered a discoloration on my leg and got a little carried away
