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With the rollout of over 700 new top level domain names, such as .xyz and .shop, brands have been left

Plenty of companies use numbers in their name: Three Twins Ice Cream, Four Seasons Hotels, Six Flags, Nine West, and

Last month, after almost 3 years of hemorrhaging money, RadioShack filed for Chapter 11 bankruptcy. Facing growing irrelevancy in the

As you may know, here at Catchword we run a weekly online naming game called PopNamer. PopNamer is where we

This blog post originally appeared at the DuetsBlog. Wimbledon is winding down and fifth-seeded Maria Sharapova has been eliminated from

Used to be if you were looking to register a domain name, .com or .org were the way to go.

When product or company naming, I can’t tell you how many times a client will ask us for a brand

Naming a new company is hard enough. Renaming it can be downright painful. (And expensive: the corporate rebranding of Andersen

I was delighted that I was asked to contribute a paper to the volume entitled “Onomastics in Contemporary Public Space“.

As naming professionals, we’re always searching for inspiration. Sparks of naming creativity can pop up in the most unexpected places,