Industry: Health & Biotech

Case Study

Vuity

Naming the first and only eye drop treatment for presbyopia (age-related blurry near vision), a condition affecting 128 million Americans

Adela

(Formerly DNAMx) Emerging leader in medical screening and diagnostics

Canexia Health

(Formerly Contextual Genomics) Innovator in next-generation sequencing and cancer diagnosis

Tavanta

Helped rename clinical-stage specialty pharma company developing drugs to help patients with serious, debilitating disease

Harmony

Line of sustainable derived natural ingredients to improve performance, efficiency, application, and sensory appeal across a range of beauty industry categories

WomenLift Health

Stanford Global Health initiative to elevate women to positions of leadership in healthcare worldwide

Allergan Refresh Relieva

Eye drops from Allergan specially formulated to relieve the discomfort of dry, irritated eyes and prevent further irritation

Ikena

Renamed Kyn Therapeutics to reflect a broad perspective and understanding of cancer and how to fight it

Ionic

Name and tagline—"Pure & Simple"—for the new molecular purification system from Purigen Bio

Mirvie

Renamed AknaDx, a new medical screening company that creates precise, actionable, non-invasive tests for maternal-fetal health

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