Insights Type: Trends & Analysis

In its recently announced Leaders in Naming for 2018, Clutch—the leading provider of ratings and reviews for marketing, advertising, and

Congratulations to Cofense (formerly PhishMe) on a successful acquisition and rebrand! Founded in 2011 as PhishMe, this rising star in

Keysight, leading provider of electronic product design, test, and optimization solutions (and long-time Catchword client), has launched PathWave, the first

We love our clients. We love the names we create for our clients. But, sadly, not everyone is our client

Nothing like prospect of a recipe change to get brand loyalists all hot and bothered. Coke has rebranded Coke Zero

According to the Social Security Administration, the most popular baby names haven’t changed much from the past few years, with

A fellowship of US Congresspeople is pushing a bill (the DAIRY Pride Act) that would ban non animal-based drinks from

Thanks to Werner Brandl, our German partner, for the heads up about this German copycat for Skinnygirl brand cocktails. Pretty

If you are a sports fan, or have ever lived with one, you know that true fans don’t just know

It’s been more than two years since the new gTLDs started to be released. Meant to provide companies and individuals