Retainer & Agency-of-Record Relationships

We recognize that some companies have ongoing naming challenges, ranging from a steady pipeline of product launches to architectural issues arising from acquisitions to ongoing cultural and linguistic assessments. Many of Catchword’s relationships span a decade or more, with clients like PwC, Indeed, Corning, Intel, Home Depot, and RMS.

Working with Catchword on a retainer or agency-of-record basis yields several important benefits:

  • Cost savings: based on number and type of anticipated projects
  • Immediate ramp-up: a team that knows you and your naming ecosystem from the get-go, with no contract or procurement delays
  • Flexibility: processes tailored to your specific needs, including creative blasts, hourly consulting, presentation of names to internal teams, and much more.

Contact us today to inquire further about retainer and long-term relationships.

A few words from existing retainer clients

Catchword functions as an extension of our team…  I have such peace of mind in working with them. We’re so busy, and managing naming projects is a pain. The reason why I’ve used them so much is because it’s so easy to work with them. They’re able to manage the process end-to-end. There’s no barrier between our team and theirs, which is wonderful… It’s become a trusted agency relationship.

– Retainer Client

Catchword reliably delivers thoughtful and practical naming options for a wide range of projects. The team is responsive and organized, making for a successful and agreeable relationship. They leave no stone unturned in their naming research, and their talents are evident in the final deliverables.

– Retainer Client