CatchThis Blog

Car Thing, you make my heart sing: Name review of the new device from Spotify


January 17, 2022

Car Thing, Spotify’s entry into the world of smart devices, has gotten mixed reviews. The product may be wow or wanting, but how’s the name?

Best of 2021: Catchword Name Launch Highlights


December 16, 2021

Although we try not to play favorites (we love all our name babies equally), here are the best of the best Catchword-named brands born in 2021.

Catchword-named Vuity is the first medication for age-related farsightedness


December 9, 2021

Catchword is thrilled to share Allergan’s announcement that the FDA has approved Vuity and it is now available by prescription. Catchword created the name for this first and only eye drop to treat presbyopia (age-related blurry near vision) and for pHast, the technology used to deliver it.

Catchword ranked top agency on all of Clutch: #1 of 150k+ worldwide


December 6, 2021

The Global 1000, Clutch’s most prestigious award, is given to the best companies from around the world across all B2B services ranked by Clutch

Does it Zuck? Name review of Meta


November 9, 2021

Changing your name doesn’t fix your company, but it can be the right decision when your business is moving into new directions.

No cure for pharma naming: Review of COVID vaccine brand names


October 25, 2021

Pharmaceutical naming isn’t easy. A brand name has to pass stringent FDA requirements, or those of its international counterparts, and be available as a trademark. But could the folks who came up with Comirnaty and the rest have done a better job?

Introducing Otto, a Catchword-named manufacturing solution from Semtech


October 16, 2021

Otto is a friendly, reassuring name that, like this platform, wraps a lot of value into one streamlined package.

Semtech launches Catchword-named PerSe, innovative sensing products


October 1, 2021

Catchword is thrilled to announce the launch of PerSe, the new portfolio of sensors that intelligently senses human presence for optimized connectivity and enhanced user experience for high-performance semiconductor supplier Semtech.

Intel Arc, a new line of high-end graphics cards, with a name from Catchword


August 30, 2021

Long-time client Intel has announced the new Intel® Arc™ Graphics Solutions, which will deliver high performance gaming, immersive visuals, and seamless game streaming & creation experiences.

Trident true? Name review of BlueTriton


August 23, 2021

BlueTriton may sound like the name of a new superfoe for Aquaman, but it’s not. It’s the new moniker of bottled water company Nestlé Waters North America.

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