Insights Type: Name Reviews

A

The blogophere has been abuzz recently about Bumble, a dating (or as they call it, “social discovery”) app brought to

11.26.2014
B-

If you’ve spent any time browsing the malt liquor at 7-11, you’ve probably noticed that above the Olde English, between

11.20.2014
A

When was the last time you had an argument about a factual topic? Like who coached the Bulls in 1997

11.12.2014
B

Not so long ago, in this very galaxy, there was some backlash following the announcement of the newest Star Wars

11.07.2014
B+

Although the name does not explicitly say what the product does, as soon as I heard about Twitter Fabric, I

11.03.2014
B

The US Military just announced that their involvement in Iraq and Syria, where planes from the US (and elsewhere) have

10.15.2014
B+

As soon as you hear the ukulele, you know the glockenspiel is coming. Young, flannel-clad friends carry knapsacks through a

10.08.2014
D+

Sometimes when naming or renaming, companies have a tendency to revert to the safest option—using words, letters, suffixes, and formulas

10.02.2014
A-

“The day the radio’s in trouble is the day you don’t want a friend. As long as you want a

09.24.2014
A

You may have noticed that breakfast has become the primary battlefield for the fast food heavyweights. Burger King has the

09.17.2014

Don’t know your Aphesis from your Euphemism?