Insights Type: Media Coverage

Saw this fun little piece on naming today. It mostly talks about “Googlegängers” (folks who share the same name finding

In his column today, tech guru Walt Mossberg expresses high hopes for Dash. He has been using a beta version

Ford recently announced that it is relaunching the Fiesta as a worldwide brand (see article). I love this naming strategy,

Amazing how popular the topic of baby naming has gotten in the last few months. Here’s the latest entry from

I was shocked to learn about a Florida couple who named their twin boys Brett and Favre. These folks must

Network Solutions has been served with a class action suit. The suit claims that the NSI has forced customers into

I’m a big fan of Richard Wiseman’s Quirkology site – it’s all about psychology and perception and why human beings

A friend of mine told me about a new fortified water for dogs. The name? “Fortifido”. Duh. Leaving behind the

From the “What Were They Thinking” file, BBC News brings us word of yet another naming fiasco. Here’s what happens

Central, the hot new bar in LA just a short lurch from its sister bar, Parc, gives an old—and ubiquitous—word