Industry: B2C Tech

Fitbit Force

A fitness wristband to be reckoned with, featuring an easy-to-read OLED display

Fitbit Flex

Fitbit's first wristband fitness tracker, which made fitness fashionable and comfortable

Fitbit Zip

Fitbit's simplest wearable fitness tracker -- fast, fun, and easy

Plantronics Backbeat Pro

Top-of-the-line, wireless headset for home and office use from audio giant Plantronics

Vivaty

Renamed Media Machines, whose innovative technology enables livelier, richer 3D virtual worlds (vivid + activity)

Skyrider

Renamed tech company cRight to reflect its move beyond copyright enforcement to P2P content-sharing

Shomi

Video-on-demand platform for two of Canada’s biggest media/telecom companies, Rogers and Shaw

Ripple Networks

Renamed ActiveMaps, whose in-store screens deliver news, weather, entertainment, and customized content

Quisitive

The only trademark search app for the iPhone, which also allows users to screen brand names and get brand information

QODE

Belkin's ultra-efficient, ultra-slim, and ultra-cool keyboard that coordinates seamlessly with the iPad Air

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