CatchThis Blog / tv naming

Mark Skoultchi

November 9, 2010

A few weeks ago there was a brouhaha over the launch of Oprah’s new cable network logo. The critics claimed it was too juvenile and that it looked like something a child drew with primary-colored crayons. A majority of respondents in the Huffington Post survey deemed it an “eyesore.” Indeed, the logo is a bit […]

Mark Skoultchi

July 8, 2010

A year ago the SciFi Channel changed its name to SyFy. The reaction was swift and negative. Everyone – from the press to the science fiction loving audience to the naming world – hated the new name. We here at Catchword thought it was a disastrous move. (Check out our snarky reviews here, here, here, […]

Mark Skoultchi

March 25, 2009

Sorry, I just can’t leave this one alone. I started thinking about the Syfy name change and realized that there are quite a few other channels that could benefit from a new name. Because I’m such a nice guy, I’m going to publish the solutions here. Apologies to Landor — I hope I’m not hurting […]

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