April 28, 2010
This item was originally published on April 21, 2010 at Fast Company. Did you know that Cindy Crawford has her own line of face creams? Did you know that the anti-aging properties are due to the key ingredient, Charentais cantaloupe, a “rare French melon”? Did you know that Cindy Crawford allegedly retains her youthful looks […]
June 30, 2008
I thought this article on renaming airports was interesting. Wouldn’t it be great fun to help name an airport? (Somehow, I don’t think Catchword will get the nod for that work.)
August 28, 2007
Catchword’s own PR darling Burt Alper was recently featured in a New York Times piece by Stuart Elliott titled On 10th Anniversary, ‘Dianabilia’ Takes Over . The article explores the phenomenon of Diana, and Burt discusses how ‘Diana’ functions as a brand name: “If you think of her as a product, she was able to […]
December 20, 2004
Did you know? “Jon Stewart — The name of this extremely popular comedian illuminates some of the contradictions of American culture in 2004. A comic who makes frequent reference to his Jewish ancestry in his humor, Jon Stewart was born Jonathan Stuart Leibowitz in 1962. He legally changed his name to Jon Stewart, his stage […]