Clients often ask us, “Now that I have a new company name, what’s next?” There’s still much to do, from announcing your name internally and externally to handling legal and administrative details. Catchword has developed a document called “Launching Your New Company Name” to help guide you through key elements of the process.
Here are a few excerpts from the section on Legal and Administrative. You can download the whole thing in PDF form here.
Once you’ve changed your company name, don’t forget to:
- Have your attorney submit an application for trademark registration to the US Patent and Trademark Office (USPTO) — and foreign equivalents, if appropriate.
- File a name change with the Secretary of State and appropriate city/county authorities.
- Update bank accounts, checks, and other financial paperwork.
If you find you need professional help, give us a call. We have strong relationships with firms that specialize in highly effective name launches.
Next Friday: Marketing and Identity