Insights Type: Media Coverage

This blog originally appeared in Fast Company. Though the “Trumptini” may be a stretch of a product, it makes good

06.04.2012

This blog originally appeared as an article by Elizabeth Sile at the American Express OPEN Forum website. Shakespeare once asked,

05.24.2012

Shakespeare once asked, “What’s in a name?” Though he was writing about roses in Romeo and Juliet, it’s a question

05.11.2012

The Harvard Club of Silicon Valley and the Dartmouth Alumni Association of Silicon Valley have invited me to be a

04.19.2012

This blog originally appeared at Fast Company. The other day I really wasn’t paying much attention to the AM news

02.24.2012

This blog post originally appeared at Fast Company. What a difference a week makes. On Tuesday, January 31, Susan G.

02.09.2012

Laurel Sutton is a leader and veteran in the worlds of linguistics and branding. She was the first person ever

11.21.2011

I was lucky enough to be interviewed at the wonderful site for entrepreneurs, MO.com. I got to chat about naming,

11.21.2011

Introducing, from one of the greatest brand names of all time (i.e., Yahoo!), Livestand, a powerful new digital publishing platform

11.02.2011

Don’t know your Aphesis from your Euphemism?