Service Type: Company Naming

Case Study

Mochidoki

Naming a new line of mochi confections (premium ice cream wrapped in sticky rice dough) and ultimately renaming the company

Mom’s Best

Naming Malt-O-Meal’s instant oatmeal turned into naming their natural cereal line and renaming the company

Nanium

Domain name for Nanium, a European semiconductor company whose services range from developing and manufacturing to testing and engineering

Nextremity

Domain name for Nextremity, a company that develops extremely precise and highly innovative implants for extremity surgery

Nimbler

Helped name a company and its app that matches transportation demand with supply

North of Nine Communications

PR giant Burson-Marsteller’s spin-off agency, specializing in tech-based innovation accounts

OnShift

Company whose software for hospitals and nursing homes facilitates hiring, scheduling, and communicating with staff

Optality

Startup and its analytic engine that aggregates and synthesizes a person’s data to find patterns and insights

Kickfire

Hardware co that uses breakthrough chip technology to make super-performance, open-source database servers

Kijiji

eBay’s subsidiary offering a global (yet community-based) online classifieds service

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