software toolkit naming

Naming a software toolkit for Intel

Long-time client Intel asked Catchword to name its new set of tools for enhanced control of processor performance. Using machine learning algorithms and advanced power control settings, the kit dynamically adapts to the system environment, enabling OEMs and users to fine-tune and customize performance. Sometimes the simple name is best (and we rigorously explore many, many options to make sure). Adaptix clearly expresses that this toolkit can handle any situation. 
Client
Intel Adaptix
Industry
B2B Tech
Service
Product Naming
INTEL-ADAPTIX-FEATURED-IMAGE

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