For the sixth year in a row, Catchword has been selected as the top naming firm in the world by Clutch, the leading ranking and review site for B2B services.
With 5-star reviews from well-known brands such as Corning, PwC, and NBC Sports Group, and despite steep competition from more than six thousand agencies, Catchword’s expertise, reputation, and award-winning portfolio have garnered Catchword the #1 spot every year since Clutch began recognizing leadership in naming.
“We’re delighted to receive this honor for the sixth time and are so very grateful to the clients who took the time to submit a review,” said Catchword co-founder and principal, Maria Cypher. “Naming has really exploded as a specialty, with more agencies offering the service every month. It’s very validating, and humbling, to continue to take first place.”
Clutch announced the win in its annual report on top advertising agencies worldwide—naming, brand strategy, direct marketing, radio advertising, and more are in the Advertising group. Clutch utilizes a rigorous process to select the best B2B companies. In addition to assessing service & portfolio, clients, market presence, and brand reputation, the Clutch analysts interview clients and partners. These conversations are turned into detailed case study reviews, not just star ratings, which offer deep insights to potential customers and ensure that the agencies profiled truly deliver the goods.
Washington, DC, based Clutch is the leading ratings and reviews platform for IT, marketing, and business service providers. Each month, more than half a million buyers and sellers of services use the Clutch platform, and the user base is growing over 50% a year. Clutch has been recognized by Inc. Magazine as one of the 500 fastest growing companies in the U.S. and has been listed as a top 50 startup by LinkedIn.