Industry: Lifestyle

Midwest Airlines' low-fare, low-frills offering for leisure travelers

Naming a luxury vacation club featuring opulent homes in some of the world’s most quintessentially beautiful places

Online service that lets you track gameplay, see what friends are playing, and follow the hottest games

THQ's off-road motocross racing game, hailed as "even more fun than the real thing"

eBay’s subsidiary offering a global (yet community-based) online classifieds service

K-Y’s new, fun way to apply lubricant: a sensuous spray

Payvment’s social commerce platform, where Facebook shoppers can discover the hottest trends and coolest products

Naming architecture for iconic jeans brand

Private-label brand encompassing a broad range of household products for Lucky/Albertsons

Fitbit’s stylish fitness smart watch with all-day tracking, GPS, music control, and call, text, and calendar alerts