Industry: Finance & Professional

Lumesse

Domain name for Lumesse, a leading light and global player in talent management solutions

Lightspeed

Fast-moving, Silicon Valley VC firm, named to stand out from its competitors’ stodgy, law firm-like monikers

HireRight

"Intelligence to move forward," new tagline that communicates the company's thoughtfulness and accurate, actionable data

Hillstar

Renamed auto insurer Infinity National Insurance

Allstate House and Home

Allstate's personalized insurance plan to cover buildings and possessions on residential property

Instride.com

Infinity Insurance’s ultra user-friendly online auto product for web-savvy insurance shoppers

Javelin

ZS Associates’ powerful suite of software tools for streamlining and optimizing sales efforts

Kames Capital

UK asset management arm of Aegon Group, named to differentiate it from Aegon’s insurance and pension businesses

Allstate GoodForLife

Allstate’s innovative life-insurance program offering coverage for critical medical needs during one’s lifetime

Flybridge

Renamed VC firm that guides portfolio companies (a ship’s flying bridge provides a clear view of all sides)

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