Coincidence? Two icons, side by side

Share

Taking a break from writing about product naming and brand name development… Thought this was worth a few lines.

Someone mentioned this new Facebook quiz that is supposed to determine if you are a serial killer. I saw the icon, and was immediately struck by how eerily similar it was to another famous mark. The irony is so thick, one could cut it with a knife… The irony is thicker than a bear-skin rug… Rarely is irony so black and white… Enough already. Make him stop!  Har har har.

RELATED INSIGHTS

What do expert namers think of the proliferation of "Deep" names? Catchword's take in The Washington Post
02.18.2025
Fast Company tapped the Catchword team to evaluate Dell's new brand architecture. Spoiler: great strategy, meh naming
01.09.2025

Maria is Co-Founder & Creative Director of Catchword Branding and has personally created hundreds of brand names, including Asana, Upwork, Vudu, and

11.25.2024