Bubbles, bubbles everywhere!

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EachDay.com has done a great job compiling the Web 2.0 companies who use the speech bubble in their logos. Trevor Elliott asserts that the speech bubble is now so overused, much like the “iBlank” naming convention, that companies need to stop using it in their graphic identity. As much as I love a few of the bubble logos, I don’t think I realized the extent to which they have been used by the Web 2.0 crowd. So, I have to agree with Trevor here: Stop with the bubbles and stop the insanity!

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Maria is Co-Founder & Creative Director of Catchword Branding and has personally created hundreds of brand names, including Asana, Upwork, Vudu, and

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