CatchThis Naming Company Blog
Tag Archives: trademark law
As naming specialists know all too well, creating a brand name that passes creative and strategic muster is only part of the naming process. The ultimate test is whether that name can pass legal muster, and is trademarkable. In Catchword’s … More »
This item was originally published on August 5th, 2010 at Fast Company. I predict that the hottest holiday gift for Californians this year will be the Volcano Vaporizer. Haven’t heard of it? It’s a “revolutionary system that releases the active … More »
I employ a deliberately mixed metaphor in the title of this post to exemplify my confusion about what Twitter’s trying to do here. Quick trademark primer: trademarking a name of a product or service generally prevents other people from using … More »