Why Choose Catchword?

Catchword is a trusted leader in creating memorable and impactful brands for clients worldwide. But what specifically sets Catchword apart? Glad you asked.

01

A proven process

for creating stand-out names and brands, honed over a quarter century.

02

Ability to work successfully with all types of clients, from industry titans to new entrepreneurs.

03

OVERDELIVERY

We’re not ones to skimp on name candidates, positioning concepts, or logo options. Because sometimes more is more.

04

ACCOLADES!

Clutch #1 in Naming & Branding globally, and an award-winning body of work.

05

Flexibility

to scale up or down, and to include the elements of brand strategy, naming, and visual identity that you need.

06

COMMUNICATION

We’re not the black-box type. You’ll always know exactly where things stand.

07

STRATEGIC THINKING

Strategic thinking that reflects deep market understanding.

08

Trademark and domain-name expertise, from global prescreening to domain brokering.

09

Creative versatility

fine-tuned to your culture, audience, market objectives, and legal realities.

10

Global reach

Catchword works closely with leading naming, branding, and design partners the world over and can test names in just about any country and any language.

Ready to get this conversation started?

Branding work is hard, and naming, especially, is a much bigger challenge than most realize (it’s only your most valuable brand asset). So where do you begin? We’d be happy to chat with you about all your needs.