Name Game #18: Name That Brand
The Name Game has stumped even the savviest brand experts. See if you can guess the famous company or product name described in each game below.
5 clues. 1 famous brand name. 0 shame in defeat.
Game #18: Name That Brand
- While you ponder the answer, please enjoy this soothing rendition of AC/DC’s “Back in Black”…
Click through for the answer…
Answer #18: Muzak
While the brand has experienced a recent revival, Muzak has been close to becoming the generic term for bland, oversimplified music (Clue #1). The technology was patented by General George Owen Squire in 1920 and became hugely popular as the number of high-rise buildings increased during that era. Nervous people unfamiliar with the concept of an elevator were comforted by the sound of music (Clue #2). The name, oddly enough, is a loose combination of “music” and “Kodak,” a company that Squire admired at the time (Clue #3). Today, millions of callers “enjoy” the soothing sounds of Muzak while they toil on hold waiting for the next available operator (Clue #4). How may we offer you excellent service today?