CatchThis Blog / trademark infringement

Erin Milnes

January 26, 2017

What I saw in the fragrance aisle certainly got my attention. (I’ll admit I knew nothing about knockoff scents, so this excursion into shameless copycattery was quite educational.) I’m happy to report that the imitation scent industry is alive and well and provides ample fodder for a master’s┬áthesis in branding, pop culture, or psychology.

Create the Perfect Brand Name