CatchThis Blog / tech company naming

Erin Milnes

July 25, 2016

Bots—the cyber assistants we’ll all be using soon to make travel plans, shop, place orders at restaurants, and even answer messages, at least according to Silicon Valley pundits. VentureBeat founder Matt Marshall stated there are now more than 10,000 chatbots on Facebook. Look out, Siri. It’s not just search and calendar management anymore. This year’s […]

Erin Milnes

June 24, 2016

We just discovered (a little belatedly) that Inc. magazine selected Upwork as one of the 10 best new company names for 2015. It’s one of our favorites, too — and not just because we created it! What’s in a name? It’s incredibly difficult to sum up your company’s mission in just a few letters. Yet that’s […]

Erin Milnes

April 7, 2016

The past two weeks we’ve been touring some of the most common name styles for tech companies and products. There are many flavors of tech names. First we looked at simple metaphor, invented spelling, and custom capitalization through the lens of South by Southwest Interactive 2016. Last time we talked about eponymous names and classic compounds We’ll round […]