CatchThis Blog / phone names

Laurel Sutton

January 25, 2011

We were delighted to learn that a project we worked on nearly three years ago has finally come to market. At this year’s CES, Seeker Technology debuted the pipSqueak, a handy little device that lets you know when you’ve got a call coming in. As they explain in their press, PipSqueak noti­fies you when­ever your […]

Laurel Sutton

April 21, 2010

This item was originally published on April 15, 2010 at Fast Company. I decided to blog about the new Microsoft Kin name even though I know that the name makes absolutely no difference to Microsoft, its target audience, or its stockholders. In that way it’s a lot like the iPad: an okay name that got […]

Burt Alper

March 25, 2008

I saw an ad on TV the other day for LG’s newest phone Rumor. I immediately understood and appreciated the message contained in the name: A texting phone with a Qwerty keyboard – great for spreading rumors! Certainly LG doesn’t intend the Rumor to be used only for gossip-mongering. The phone has a 1.3 megapixel […]

Mark Skoultchi

June 25, 2007

Samsung is launching a new phone that some are referring to as the “anti-phone.”t This new phone will only have the ability to send and receive calls and check voicemail. It won’t come laden with confusing and fancy features like text messaging, camera, or internet. The phone will largely be targeted at consumers who just […]