CatchThis Blog / name review

Alex Kelley

July 18, 2019

If you are into (or just currently in) clothes, you may want to try this on for size: Urban Outfitters, Inc. (UO) has just launched Nuuly, a clothing-subscription service. For 88 bucks a month, subscribers can choose 6 items from UO, Anthropologie, Free People, third-party designers and vintage collections—and then swap them out for new […]

Alex Kelley

July 5, 2019

Did SunTrust and BB&T really make as big of a mistake as the peanut gallery contends with Truist?

Alex Kelley

June 20, 2019

An announcement rocked the tech and astrology worlds this week: Facebook is developing a blockchain-based currency that can be used throughout the platform for e-commerce, the world over. The name? Libra. To acquire Libra, users need to work through a nonprofit, Geneva-based Facebook subsidiary called Calibra—see what they did there with the suggestion that the […]

Alex Kelley

June 18, 2019

Right to Shower, a social initiative and soap maker formed as a partnership between Unilever and San Francisco–based Lava Mae, aims to change that by donating 100% of its profits to charities providing mobile shower units that allow people typically without access to a shower to freshen up.

Alex Kelley

April 24, 2019

Although the name is welcoming and friendly, it also has an epic-ness to it as you can’t ignore the size and scale of Stadia’s literal meaning.

Alex Kelley with Erin Milnes

August 16, 2018

When I was young, I owned an off-road scooter that I got from a yard sale. It had an extra-wide board for your feet, no brakes, and chunky inflatable tires. I used to make race tracks in dirt piles in the yard and little jumps to try to catch some air. It was great fun. […]