CatchThis Blog / name game

Mark Skoultchi

September 12, 2013

The smartphone is so passé, some say. See also tablets. But that doesn’t mean mobile devices are on the decline. Quite the contrary actually because the tech industry is hoping you want to get up, close and personal with your device(s). And yes, as many of those devices as possible because they want you to […]

Beth Gerber

August 26, 2013

CEO of Tesla Motors,  Elon Musk, is all over the news these days—and for good reason, because he’s transforming transportation. If he isn’t creating automobiles of aching beauty or trying to send people to other planets, he’s conceptualizing a “fifth mode of transport,” the Hyperloop. This reinvention of high-speed travel would get passengers from Los […]

Mark Skoultchi

August 6, 2013

As basic and universal as it is, something about poop makes us squeamish. And we get it: it’s of unpredictable quantity and quality and unquestionably dirty. For as long we could remember, poo taboos were drilled into our heads: thou shalt not touch it, sniff it, or even look at it too long. It’s whisked […]

Beth Gerber

June 24, 2013

Many of us have a love/hate relationship with Whole Foods. They make the food-shopping experience so soothing and upscale, spa-like even. We can rely on them for carrying top-of-the-line wares—the greenest and the cleanest!—and providing friendly and learned customer service, along with delectable prepared foods. But we pay for that privilege dearly; indeed the successful […]

Beth Gerber

May 6, 2013

Unfortunately, the term “feminism” has acquired lots of excess (and unwanted) baggage over the years.  It comes with a boatload of preconceived notions—irate, non-armpit-shaving, childless manhaters, for instance. You might be surprised to learn that the actual definition of “feminism” is pretty neutral. Merriam-Webster calls it “the theory of the political, economic, and social equality […]

Mark Skoultchi

April 8, 2013

You might have heard that tax time is a’comin. And for some reason, even though it’s been the same date—April 15—since 1955, almost a third of filers wait until the last two weeks to do their deed. What’s up, Procrastination Nation? Why don’t you put off the inevitable some more and come up with names […]

Mark Skoultchi

March 21, 2013

You might have heard that Time Warner is spinning off its magazine business, Time Inc. It’s saying farewell to People, Sports Illustrated and InStyle, and other purveyors of the printed word. The media conglomerate plans to concentrate on its TV and film businesses, e.g. Warner Bros., HBO, Turner Broadcasting, CNN, Cartoon Network, TBS, TNT, etc. It looks […]

Laurel Sutton

July 27, 2011

The Name Game has stumped even the savviest brand experts. See if you can guess the famous company or product name described in each game below. 5 clues. 1 famous brand name. 0 shame in defeat. Game #10: Name That Brand The ancients knew it, naturally For Felix’s ailing father Not quite a bear Water-soluble […]

Laurel Sutton

July 13, 2011

The Name Game has stumped even the savviest brand experts. See if you can guess the famous company or product name described in each game below. 5 clues. 1 famous brand name. 0 shame in defeat. Game #8: Name That Brand Where Stratford lies Jockey Club and Heliotrope You can read it in a backward […]

Laurel Sutton

June 29, 2011

The Name Game has stumped even the savviest brand experts. See if you can guess the famous company or product name described in each game below. 5 clues. 1 famous brand name. 0 shame in defeat. Game #6: Name That Brand Over 6 billion produced yearly Brought in by ‘Crane’ Originally offered in saloons A […]