CatchThis Blog / ink from chase

Laurel Sutton

January 2, 2013

This article originally appeared at Marketing Profs. As a naming agency, we’re constantly astounded, amused…and, yes, occasionally awestruck by the brand names that naming consultants and other marketers come up with over the course of a year. And 2012 was no exception. Here, then, are Catchword’s nominations for the most inspired—and most misguided—product brand names […]