CatchThis Blog / gender stereotypes

Mark Skoultchi

May 4, 2011

Sometimes I may laugh or shake my head at a brand name that misses the mark, but it’s rare that a brand name actually gets my goat. Then the other day I ran across Honeys and Heroes in San Francisco. It’s a clothing boutique for girls (honeys, in case you’ve missed their drift) and boys […]

Mark Skoultchi

June 8, 2010

What would you call a movement to help girls break out of constrictive gender roles? This UK group came up with a great one: Pink Stinks. The irreverent name is fun to say, whatever your age. And as a rallying cry, it’s both energizing and provocative. You can see it inspiring curiosity, conversations, and oh, […]

Laurel Sutton

November 3, 2008

I let my boyfriend use my Clinique moisturizer. I have never thought to buy him a bottle of his own and I’m not sure he’d like it if I did. As liberated as we may be from traditional gender roles, it’s still difficult to sell American men on products they’re used to seeing in a […]