CatchThis Blog / creating company names

Mark Skoultchi

May 24, 2012

At Catchword, we talk a lot about name creation, but you might also be curious about what happens after you end up with “The One.” Considering all the work that went into coming up with your names, you probably hope that the tough stuff is over. The answer is yes: the roughest part is over, […]

Catchword

July 6, 2010

Ever wonder how the naming pros do it? Catchword takes you behind the curtain and shares some of the secrets to creating great product and company names. Today’s 5-minute video features Catchword co-founder and executive creative director Maria Cypher, who explains a variety of the techniques brand naming specialists use as part of their creative […]

Create the Perfect Brand Name