FireEye

FireEye

Cybersecurity company renaming

Unlike competitors’ products, Netforts’ technology could target unsuspected flaws in network security before they caused problems. And Netforts wanted a new company name (and exact dot-com domain) that played to this prescient proactivity. The Eye of Fire is an ancient Germanic rune that gave its goddess omniscience: nothing was ever hidden from her. An apt metaphor for this technology. The company went public in 2013 and has grown ever since, acquiring six companies and playing a significant role in detecting high-profile vulnerabilities at Microsoft, Facebook, and other major corporations.

Client:
FireEye
Categories: