April 25, 2022
“We couldn’t be more delighted and proud to see these names recognized by such an esteemed international competition,” said Catchword principal Mark Skoultchi.
April 25, 2022
“We couldn’t be more delighted and proud to see these names recognized by such an esteemed international competition,” said Catchword principal Mark Skoultchi.
April 6, 2022
“We’re thrilled that MUSE has again called out our brand naming work for creative excellence,” said Catchword principal Maria Cypher. “We couldn’t be prouder of these three new product names, which have already gained great recognition in their industries.”
February 15, 2022
Abbott’s new line of biowearables takes fitness tracking further by calculating glucose, lactate, and even alcohol in the blood. But does the name add up?
January 17, 2022
Car Thing, Spotify’s entry into the world of smart devices, has gotten mixed reviews. The product may be wow or wanting, but how’s the name?
December 16, 2021
Although we try not to play favorites (we love all our name babies equally), here are the best of the best Catchword-named brands born in 2021.
December 9, 2021
Catchword is thrilled to share Allergan’s announcement that the FDA has approved Vuity and it is now available by prescription. Catchword created the name for this first and only eye drop to treat presbyopia (age-related blurry near vision) and for pHast, the technology used to deliver it.
October 25, 2021
Pharmaceutical naming isn’t easy. A brand name has to pass stringent FDA requirements, or those of its international counterparts, and be available as a trademark. But could the folks who came up with Comirnaty and the rest have done a better job?
October 16, 2021
OTTO is a friendly, reassuring name that, like this platform, wraps a lot of value into one streamlined package.
October 1, 2021
Catchword is thrilled to announce the launch of PerSe, the new portfolio of sensors that intelligently senses human presence for optimized connectivity and enhanced user experience for high-performance semiconductor supplier Semtech.
August 30, 2021
Long-time client Intel has announced the new Intel® Arc™ Graphics Solutions, which will deliver high performance gaming, immersive visuals, and seamless game streaming & creation experiences.