CatchThis Blog / Company Naming

Catchword

July 28, 2020

Catchword developed the name for the new nonprofit organization within Stanford Global Health that is improving health around the world by investing in women’s leadership.

Catchword

July 21, 2020

At a time when joy is hard to come by, Mmhmm is likely to inject a dose of surprise and delight that we all could use, but despite the new brand’s strengths, there are some real issues with its name.

Catchword

June 4, 2020

The new nonprofit promotes and supports women in health-leadership positions around the world.

Catchword

May 19, 2020

Tips for how businesses can make sure their name will stand the test of time

Catchword

March 2, 2020

“’The value of + is that it implies more, better, premium,’ explains Maria Cypher, … ‘without being specific as to content, scale, or degree of premium-ness.’

Catchword

December 17, 2019

The Boston-based, clinical-stage biotechnology company, founded in 2016, discovers and develops patient-directed, biomarker-driven therapies for cancer patients who need life-saving treatment.

Catchword

November 7, 2019

You may have noticed that many money-related apps and services have human first names these days. News and opinion site Vox has noticed too and asked Catchword co-founder Laurel Sutton to help readers understand the trend.

Catchword

October 22, 2019

Catchword takes gold in its first entry to the competition, one of the largest and most-respected in the world.

Erin Milnes

August 13, 2019

An assortment of the vulgar, offensive, oversexed, profane, scatological, and just plain tasteless

Erin Milnes

August 6, 2019

SCOTUS unanimously ruled that the law enabled the government to discriminate against trademarks that espouse particular points of view and there fore violates the First Amendment’s protection of free speech.