Naming Work

C’elle

Healthcare Naming for Cryo-Cell
Menstrual blood is full of potentially life-saving stem cells (who knew?), and Cryo-Cell had developed a system for collecting and preserving them. The product name had to be feminine (obviously), suggest a future full of possibility, and be abstract enough to accommodate future products. C’elle was coined from the word “cell,” as well as the French ciel (“sky”) and elle (“she”).