Name Reviews

Catchword name reviews

What makes a name good, bad, or meh? As naming experts, we’re highly attuned to the blunders and bullseyes all around us, and naturally we have some strong opinions.

Lemonade

A

the name is just good old-fashioned country sweet and simple. Whereas other industry titans employ names that suggest, “Trust us, we are the established professionals,” Lemonade says, “Let’s be friends.” ...Read More

Maven

A-

The idea of empowering the user to become an expert at going anywhere is understated, yet powerfully differentiating. ...Read More