Catchword Naming Company Blog
Tag Archives: soda naming
Pepsi and Mountain Dew have launched sub-brands made with real sugar. Pretty cool idea, if you ask me. I would choose real sugar over high fructose corn syrup any day. (Well, I’d choose Splenda, then sugar, then corn syrup, in … More »
The recently launched Safeway store brand CSD is marked by a distinctly generic name for its Sprite look-a-like: Ditto. Apparently the design firm responsible for this new brand name (we think we know who created this name, but will keep … More »