Catchword Naming Company Blog
Tag Archives: political naming
Just the other day I criticized No Labels for being single-messaged, flat, and lacking a sufficient rallying cry. A day later I read about the launch of an organization that got everything right with their name. All Out is a … More »
Yesterday a new group called No Labels launched itself onto the political scene. Being the political enthusiast that I am, I noted the veritable who’s who in their launch event’s speaker lineup. And as a namer, I couldn’t help but … More »
Nowhere is the power of naming more evident than in the political realm. Take the term “welfare,” for instance. The word has such a bad rap in this country that you can smear just about any political initiative by labeling … More »
What would you call a movement to help girls break out of constrictive gender roles? This UK group came up with a great one: Pink Stinks. The irreverent name is fun to say, whatever your age. And as a rallying … More »
I was interviewed recently for a piece on how language can impact political dialog. The article (“The Semiotics of Conflict”) questions whether the term “apartheid” can be used to describe the situation in Israel vis-a-vis the treatment of Palestinians. I … More »
A few weeks ago, Laurel Sutton and I both commented on the name change of Blackwater to Xe (Laurel’s Post & Burt’s Post). The BBC published a timely piece on this and other recent name change efforts. I agree completely … More »