CatchThis Naming Company Blog
Category Archives: In-the-News
The Harvard Club of Silicon Valley and the Dartmouth Alumni Association of Silicon Valley have invited me to be a member of a panel on naming. Here’s the information on the event, if you are so inclined to attend! What’s … More »
This blog originally appeared at Fast Company. The other day I really wasn’t paying much attention to the AM news station in my car until I heard a commercial for a web-based company imaginatively branded Reputation.com. I got to wondering … More »
This blog post originally appeared at Fast Company. What a difference a week makes. On Tuesday, January 31, Susan G. Komen For The Cure announced that it would not renew its grants to Planned Parenthood for breast cancer exams, claiming … More »
I was lucky enough to be interviewed at the wonderful site for entrepreneurs, MO.com. I got to chat about naming, social media, what makes Catchword so gosh darn good at what we do, and our latest effort, PopNamer.com. Go have … More »
Introducing, from one of the greatest brand names of all time (i.e., Yahoo!), Livestand, a powerful new digital publishing platform for news and media publishers and content hungry consumers (eh, it’s a cool new reader). If you own a phone … More »
Although it’s hard to remember a world without Gaga, she hasn’t been famous for all that long. In fact, she came on the scene in 2008 with her debut album The Fame. Although her first hit was “Just Dance”, I … More »
Today marks day 27 of the movement known as Occupy Wall Street. Initially conceived by the Canadian group Adbusters as a modest protest on Wall Street (and heralded with the hashtag #OccupyWallStreet), it has morphed into a “people powered movement … More »
I might be the last person on this planet with a fast internet connection and no Netflix account. And no, not even a trial membership (I’ve learned the hard way from many a magazine subscription — which seem to be … More »
We are thrilled to see the launch of ProteinSimple, formerly Cell Biosciences – one of our brightest, shiniest new names. It represents a trend in naming that we at Catchword love: communicating directly and clearly what the business is. When … More »
In the wake of ICANN’s decision to increase the number of Internet domain name endings — called generic top-level domains (gTLDs) — from the current 22, which includes such familiar domains as .com, .org and .net, everyone is asking the … More »