Catchword Naming Company Blog

Name Game #14: Name That Brand

The Name Game has stumped even the savviest brand experts. See if you can guess the famous company or product name described in each game below.

5 clues. 1 famous brand name. 0 shame in defeat.

Game #14: Name That Brand

  • Spicy Name
  • Historic food
  • Smoke flavored, oven roasted
  • Python’s favorite
  • Five billion served, even more annoyed
  • Click through for the answer…

    Answer #14: SPAM

    Invented in 1937 by George Hormel, SPAM is the now infamous canned meat product renowned the world over. The name comes from the truncation of “spiced ham” (Clue #1) and was generated as part of an internal naming contest. The winner reportedly received $100 for coming up with the name. That bought a lot of SPAM in 1937 dollars! The product earned its place in history as a staple after WWII (Clue #2), feeding soldiers and civilians in the US and abroad. Even the notoriously anti-American Khrushchev said SPAM saved the lives of Russian soldiers on the front. It now comes in multiple varieties, including Smoke Flavored and Oven Roasted Turkey (Clue #3). Its unfortunate association with junk email ties back to a 1970 Monty Python skit (Clue #4) in which visitors to a “SPAM-friendly” restaurant are serenaded by a chorus of Vikings singing “SPAM, SPAM, lovely SPAM” over and over again. Today’s email deluge is omnipresent and unwanted (Clue #5), just like the SPAM on the menu of the Python restaurant.

    Tags: ,

    Posted: Wednesday, February 4th, 2009 at 9:00 am

    Aaron Hall

    Master organizer, multi-tasker, and social media maven

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