CatchThis Naming Company Blog

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Jul 16

PopNamer: Pop Your Way To The Top

As you may know, here at Catchword we run a weekly online naming game called PopNamer.  PopNamer is where we ask you, the world, to flex your creative muscles by naming or renaming a product, company or concept in the … More »

This blog post originally appeared at the DuetsBlog. Wimbledon is winding down and fifth-seeded Maria Sharapova has been eliminated from the competition, dashing her hopes for a combined 10th anniversary and second Wimbledon championship. But Sharapova, despite her long career as … More »

As a naming specialist, I’m not a big fan of acronym brand names. Or initialisms either, for that matter. (For the record, an acronym is a word formed from the initial letter or letters of a series of words and … More »

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